Girl Scouts of the USA received honors from Fast Company in its annual ranking of the world’s 50 Most Innovative Companies issue. Earning recognition as one of the World’s Top 10 Most Innovative Companies of 2015 in Not-For-Profit, the publication called out GSUSA for “showing girls technology is about more than texting” by creating Digital Cookie, a fun and educational digital sales program “run entirely by girls.”
This recognition arrives on the heels of the successful Digital Cookie launch, which included a notable, first-time presence at the 2015 International Consumer Electronics Show in January. The groundbreaking new addition to the Girl Scout Cookie Program introduces girls to vital 21st-century lessons about online marketing, app usage, and ecommerce, while creating a fun, safe, and interactive space for girls to sell cookies. Digital Cookie marks the first national digital platform in the history of the iconic cookie program.
Watch Ana Maria Chavez’ Video